ARTISTS
Music
About Us
Origins
Firm Belief is an American hip hop collective formed in Merced, California on August 2023. Music Being Released As Early As 2016 and 2013. The rap group Firm Belief Consisting of Rappers ZayEvalastinn and V.I.P Bray. All Members are Signed to Firm Belief USA which is owned and operated by ZayEvalastinn.
Firm Belief USA is an independent record label founded by rapper ZayEvalastinn in 2023, Focusing primarily on hip-hop music. It has since expanded into a lifestyle brand that includes the clothing line Firm Belief USA. Origins In Central California, Merced, Ca and the Bay Area Firm Belief Is Not Only a West Coast Record Label but Artist V.I.P Bray is From Seaman, Ohio. When it Comes to Music and HipHop This is Not Just Entertainment this is a Lifestyle. We Are Proud to Be Located in the Central Valley But Our Team Is Ready to Work With Artist, Singers, And Rappers all over the United States of America.
Firm Belief USA offers Production Deals with Beats and Distribution included for rappers looking to sign and get your music Heard Across the Global and Make Money Online.
Services
Artist Development Audience Development
Grow As a Rapper or Singer Follow the Right Steps To Gain Attention of Fans and Find Your Own Community Of Supports. Develop as a Artist and Increase Your Audience With Our Team
Digital Marketing
Social Media Promotion
Happy to Help Boost Your Google Presence Promotion on TikTok Twitter Facebook and Instagram Want Your Music Heard Contact Us about Promotion
Talent Management
Brand Building
We Are Looking for Talented Comedians, Singers, Songwriters that Can Write Songs. Music Producers and BeatMakers, We Need LoopMakers Too. Do You Have Talent Contact Us
Services Include Talent Management Artist Development and Brand Building
Projects
Our Work

Ohio Playa by V.I.P Bray
The Debut Album Ohio Playa by V.I.P Bray Released on October 29th 2025 Official Firm Belief 2025

Free Beats For Serious Rappers
Free Beat Packs For Singers and Rappers. Simply Record on Our Beats and Contact us About Distribution. We Are Looking For More Singers and Rappers.

No Sympathy by ZayEvalastinn
During the Soundcloud Era ZayEvalastinn Was Creating His Own Sound Recorded in 2017 a Official Firm Belief Usa Song by ZayEvalastinn
